Host Mark Jones is joined by Andrew Baxter for a reflection on where we are right now and how best to prepare for the year ahead. The pandemic has done more than just create uncertainty, it has impacted and changed how consumers behave. People are more likely to look and shop locally, connecting them with different communities.
In addition to this, here’s a lot on Andrew’s mind this year. This episode covers everything from trust and consumer behaviour, to Influencers, AI and Martech, data transparency through to the good old-fashioned power of creativity,
Find out which 12 marketing topics should be at the top of your mind in this episode of The CMO Show.